[Bf-education] Bf-education Digest, Vol 36, Issue 3

[Tony Mullen]

Hi,

This all sounds good to me.  I agree that it's good to have this formalized,
as I suspect there will be an increasing number of Blender books coming out
in the future... as Blender rapidly becomes the world's premier 3D software
:)

Is the deal you're proposing here substantially different from the deal you
had with Wiley for ICAWB? (Other than new aspects such as the 3 reviewers,
etc).

Tony


Hi,
>
> The trick is in the word "acknowledged by BF". That way BF has right to
> approve on reviewers.
>
> -Ton-
>
> On 9 Apr, 2008, at 5:47, Ben Hodges wrote:
>
> > Hello,
> >
> > Looks like a good proposal to me.  One stumbling point, however, may be
> > in the selection of
> > the three people to act as a first "quality check" or initial review.
> > There are certainly plenty of
> > people out there for this but you would want to make sure they didn't
> > have any conflicts of
> > interest or involvement in the book.
> >
> > Just a thought,
> > Ben
> >
> > Ton Roosendaal wrote:
> >> Hi,
> >>
> >> Recently I've been contacted by Elsevier and Wiley (again) about deals
> >> they want to make to get official endorsements for their book.
> >>
> >> I am still trying to get feedback on what fair deals we can make with
> >> our Blender brand and official endorsements. To prevent arbitrary
> >> ruling we should have a standard offering for every publisher, for at
> >> least the next few years. Here's a proposal:
> >>
> >> 1) First goal is to get Blender authors professionally involved, and
> >> stimulate having good Blender books published. For that we can set up
> >> a
> >> quality check.
> >>
> >> - The publisher or author finds three people in the Blender artist
> >> community, acknowledged by the Blender Foundation and not being the
> >> author(s), who will endorse the book. They've each had a preview copy
> >> of the book for review.
> >>
> >> 2) A second goal can be to make the books available with a discount to
> >> the official blender.org shop. This discount should allow a
> >> substantial
> >> amount - minimum 50% - of sales to go to Blender support.
> >>
> >> - The publisher offers us 60% discount on the official retail price.
> >> (50% discount of the retail price is a standard retail offering, note
> >> that Amazon gives 35-40% discount to its clients already).
> >> - We can purchase books in small batches (but minimum 100 copies), and
> >> have right of return.
> >> - If publisher wants, can agree on minimum eshop sales price of 80% of
> >> retail price.
> >>
> >> 3) If the above can be achieved, we can provide the publisher with:
> >>
> >> - The right to put the Blender logo (small, as secondary item) on the
> >> cover.
> >> - The right to publish the statement "Official Blender Foundation
> >> Approved" (on cover, etc).
> >> - My cooperation on joint press releases or other PR (which can be
> >> done
> >> via email).
> >>
> >> Note: Unless the book was co-produced or written by myself, I won't
> >> write forewords anymore!
> >>
> >> What do you think, fair?
> >>
> >> -Ton-
> >>
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